
Natalie Gray Herder
Natalie Gray Herder is a Commerce Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.
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I Want All Things Merlot, Butter Yellow, and Plaid This Fall—33 Arrivals Speaking My Language
I found just the pieces for you.
By Natalie Gray Herder
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The Resale Rundown: Fashion Week Just Confirmed These Fall Finds as the Ones to Invest In
Sponsor Content Created With eBay
It's all about outerwear and accessories.
By Natalie Gray Herder
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There's No Competition—These Outfits Are the Best Take on Tenniscore Yet
Sponsor Content Created With FP Movement
We gave them a spin at NYC's biggest tennis tournament.
By Natalie Gray Herder
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New Yorkers Are Notorious for Adopting Trends Early—3 Fall Outfits They're Already Wearing
Sponsor Content Created With Free People
From one Brooklyn closet to yours.
By Natalie Gray Herder
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From NYC to Paris, These Fall Transitional Outfits Are Officially Trending
Outfit inspiration from my IG feed.
By Natalie Gray Herder
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It's Time for a Fall Beauty Overhaul—Here's What Made My Short List This Season
See what an editor actually buys.
By Natalie Gray Herder
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Stale Office Outfits, Be Gone! 22 Arrivals I'd Actually Feel Cool Commuting In
Commuter cuties, this is for you.
By Natalie Gray Herder
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7 Cool Activewear Outfits to Try When It's Too Hot to Wear Anything Else
It's all about the accessories.
By Natalie Gray Herder
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I'm Travelling From NYC to Spain This Summer—These Are the Pretty Pieces I'm Packing
Bring on the sunshine.
By Natalie Gray Herder
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16 Under-$100 Items You Need to See If You're Denim-Obsessed Like I Am
Sponsor Content Created With Old Navy
From barrel-leg to bermuda shorts, I found the goods.
By Natalie Gray Herder
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The Most Stylish People I Follow Are All Wearing These 5 Brands This Summer
From my feed to yours.
By Natalie Gray Herder
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I Have the Nordstrom Anniversary Sale to Thank for These Chic Summer Outfits
Sponsor Content Created With Nordstrom
We editors live for this sale.
By Natalie Gray Herder
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What to Buy From Nordstrom's Anniversary Sale
Sponsor Content Created With Nordstrom
According to Associate Fashion Director Linda Cui Zhang
By Natalie Gray Herder
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Basic Doesn't Mean Boring—16 Cotton and Linen Pieces From Banana Republic That Prove My Point
Sponsor Content Created With Banana Republic
Summer staples with interest.
By Natalie Gray Herder
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From Rope Sandals to Nap Dresses, 25 Trending Pieces NYC Editors Are Shopping
All under $300.
By Natalie Gray Herder